Visitor Information Centre ranks among the best

28 November 2014

Albury's Visitor Information Centre has taken out a top industry prize, winning bronze at this week's NSW Tourism Awards.

The VIC was shortlisted in the Visitor Information and Services category, recognising its support for the region's incredible tourism growth and exceptional customer service.

Tourism Team Leader Sue Harper said the award was an acknowledgement of the VIC team's hard work and passion.

"Tourism is such a key driver of our economy so it's essential to have a Visitor Information Centre that is well equipped and resourced with talented, dedicated people," she said.

"The team at the VIC do a fantastic job in connecting visitors to our city with key attractions, services and accommodation providers. This award is great recognition of their efforts."

Our VIC team achieved 100% scores in four of the five Mystery Shopper assessments. And in the Albury Wodonga Tourism Partners Satisfaction Survey 83% of industry partners were either very satisfied or satisfied with Albury's VIC.

By the numbers – Tourism in Albury 2013

  • 58,000 unique visitors to the website, an increase of 16%
  • Domestic visitor nights increased by 11.2%
  • International visitor nights increased by 32.3%, defying a regional trend which saw international visitors across the Murray region drop by 18.5%
  • Tourism in Albury contributed $525M to the local economy
  • 418,000 domestic overnight visitors came to Albury in 2012, staying for a combined total of 1,142,000 nights
  • There were an estimated 671,000 day trip visitors (people who travelled at least 50kms for a day trip).